surge-landing

Use when asked to design growth-optimized landing pages, activation funnel layouts, or experiment-friendly page structures. Examples: "growth-optimized landing", "activation funnel layout", "A/B testable page"

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tonone Plugin
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ai agency v1.8.0
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Installation

This skill is included in the tonone plugin:

/plugin install tonone@claude-code-plugins-plus

Click to copy

Instructions

surge-landing — Growth-Optimized Landing Page

Follow the output format defined in docs/output-kit.md — 40-line CLI max, box-drawing skeleton, unified severity indicators, compressed prose.

When to use

User needs a landing page designed for growth: activation funnels, A/B testing, acquisition, or PLG flows.

Workflow

  1. Identify product type and growth goal from user request (acquisition, activation, PLG, trial, freemium, etc.)
  2. Search landing page patterns:

   python3 -m surge_agent.uiux search --domain landing --query "{product_type}" --limit 3
  1. Search product reasoning:

   python3 -m surge_agent.uiux search --domain product --query "{product_type}" --limit 3
  1. Search UX for friction points:

   python3 -m surge_agent.uiux search --domain ux --query "forms validation loading" --limit 3
  1. Output experiment-friendly structure with activation triggers and friction audit

Output format


┌─ Growth Landing Page — {product_type} ──────────────────────────────┐
│ #  │ Section            │ Purpose                    │ Experiment?   │
├────┼────────────────────┼────────────────────────────┼───────────────┤
│  1 │ {section_name}     │ {purpose}                  │ A/B headline  │
│  2 │ {section_name}     │ {purpose}                  │ —             │
│  3 │ {section_name}     │ {purpose}                  │ A/B CTA copy  │
│  … │ …                  │ …                          │ …             │
└────┴────────────────────┴────────────────────────────┴───────────────┘

Activation triggers:   {activation_triggers}
Funnel structure:      {funnel_structure}
Friction points:       {friction_points}
Experiment surfaces:   {experiment_surfaces}

Anti-patterns

  • Never optimize for vanity metrics (page views, time on page) over activation metrics
  • Never add friction (sign-up gates, long forms) before demonstrating product value
  • Never design sections that can't be independently A/B tested
  • Never ship a growth page without identifying at least one experiment surface

Delivery

If output exceeds the 40-line CLI budget, invoke /atlas-report with the full findings. The HTML report is the output. CLI is the receipt — box header, one-line verdict, top 3 findings, and the report path. Never dump analysis to CLI.

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